by Shawn Karol Sandy, on Aug 9, 2023 12:57:00 PM
Wouldn’t it be great if business growth was really like those picturesque charts in business stock images of happy suited people celebrating a fat green line going straight up to the right? Those charts have little to do with the reality of actual business growth—which likely looks more like a
Read Moreby Kim Garmon Hummel, on Jul 8, 2022 3:26:29 PM
Content marketers and business owners listen up: it’s time to grab that microphone. Podcasts are booming, and there are no signs of them slowing down. Part of our responsibility as marketers is to leverage appropriate channels to communicate our brand message. If you’re not taking advantage of audio, you’re missing
Read Moreby Kim Garmon Hummel, on Jun 1, 2022 3:37:01 PM
Customer retention is challenging. It’s a different process and skill set than acquisition. Now that you’ve successfully converted a prospect into a customer, the big question begins to form: how can you keep them engaged and coming back to your business? The short of it is that you need to
Read Moreby Kim Garmon Hummel, on Mar 15, 2022 11:22:58 AM
Traditional ways of tracking and reporting don’t align your teams and increase revenue. If anything, the old way of doing things leads to stagnation and stunted growth. Instead of guessing what works and hoping for the best, you can rely on strong tracking and reporting tools to build informed arguments,
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