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by Shawn Karol Sandy

There are a LOT of articles swirling around us on LinkedIn, Twitter and Facebook about the traits of successful people—what they eat for breakfast, how much they exercise, what kind of vacations they take . . . but what do successful people do to become more successful? This list is

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Topics:Professional DevelopmentSales TrainerGrowing Small BusinessEntrepreneur

by Shawn Karol Sandy

There’s a big discussion happening out in the business world about employee engagement: the emotional commitment an employee has to the organization and achieving its targeted goals. Employee engagement is our building block at Sauce Agency—part of the mission to create Moments That Matter for customers, stakeholders, and employees. Employee

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Topics:LeadershipCompany CultureEmployee ExperienceMoments That MatterGrowing Small Business

by Shawn Karol Sandy

In the previous post, we outlined the 4 Stories Your Business Must Share and promised to give you some help this week on building your key business stories. Stories are how we connect and relate to people and with all our various media and communication channels, knowing how to craft

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Topics:CommunicationSales TrainerStories That SellMessagingGrowing Small Business

by Shawn Karol Sandy

When was the last time you heard a great story? Did you throw your head back and laugh? Wipe a little tear from your eye? Remember when you had that similar experience? Stories are the heart of how we communicate. Movies, TV shows, books, songs—we love to relate to each

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Topics:LeadershipCompany CultureStories That SellMessagingGrowing Small Business

by Shawn Karol Sandy

We write a lot here about Selling. Selling Best Practices, Selling Value, Sales Strategy—but we’re not just speaking to the Sales Reps. If you’ve got a business, you are in sales—and that goes for nonprofits too. When we’re asked to come in to a business it’s usually because of one

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Topics:LeadershipSales StrategySmall Business

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