by Kim Garmon Hummel, on May 17, 2023 1:24:00 PM
Today we’re taking a ride in a time machine and going way back in the annals of history. How far back? Well, before Sauce Marketing and The Selling Agency combined forces and became Sauce Agency. So, like, 2020. If we bent the fabric of time and space and zapped open
Read Moreby Shawn Karol Sandy, on May 10, 2023 7:35:50 AM
When I say, “website redesign,” what’s your first reaction? Are you recoiling in horror, experiencing flashbacks to agonizingly long redesign projects of websites past, or are your eyes clouding with visions of evaporating dollar signs as you consider the cost? Yep, we’ve all been there. Creating a new website or
Read Moreby Kim Garmon Hummel, on Apr 19, 2023 7:16:00 AM
A neanderthal and a bear walk into a bar. The bartender says, “What’s your story?” The neanderthal says,“Bear with me.” Now that you’re rolling your eyes and wondering how such an abysmally bad joke made it past the careful eye of Sauce editors, here’s a different scenario: A neanderthal clicks
Read Moreby Shawn Karol Sandy, on Apr 12, 2023 11:09:02 AM
We run across this situation quite often. You started a business. You hustled. You busted your behind. You earned trust. You demonstrated experience and credibility. You brought in the customers and your business took off. But at a certain point, you spent less time selling and more time “doing” and
Read Moreby Kim Garmon Hummel, on Feb 8, 2023 8:30:00 AM
If you’ve been on the B2B block for any time at all, you’ve likely heard the term RevOps bandied about. RevOps this, RevOps that—everywhere you turn, RevOps, RevOps, RevOps. All that talk can leave your head spinning, wondering “what is RevOps and why is everyone so obsessed with it?” If
Read Moreby Kim Garmon Hummel, on Mar 15, 2022 11:22:58 AM
Traditional ways of tracking and reporting don’t align your teams and increase revenue. If anything, the old way of doing things leads to stagnation and stunted growth. Instead of guessing what works and hoping for the best, you can rely on strong tracking and reporting tools to build informed arguments,
Read Moreby Kim Garmon Hummel, on Oct 11, 2021 3:10:55 PM
It’s easy for even the best business leaders to conflate sales and marketing as one thing. But they’re not. Sales and marketing are two separate functions within a business, but they share the same goal: to boost leads and revenue! What is sales? This may seem like a no-brainer, but
Read Moreby Kim Garmon Hummel, on Sep 28, 2021 2:08:36 PM
Marketing is more important than ever. The technology required to get ahead is even more vital. With all of the options to choose from, it can be difficult to identify which technology adds meaningful value to your workflow! If you’re not careful, you’ll end up bloated with software solutions that
Read Moreby Kim Garmon Hummel, on Sep 14, 2021 3:00:00 PM
Growing has its pains. Sales enablement eases them. We know how difficult business growth can be. It’s why we work with clients of all sizes to identify and implement strategies to grow smarter. The goal is to make business growth as painless as possible! After all, you have a business
Read Moreby Kim Garmon Hummel, on Sep 7, 2021 9:00:00 AM
Think of sales and marketing as the gasoline and lubricant to a car engine. A healthy sales department fuels the entire company to grow and prosper. But without an aligned marketing team, your sales department has no one to sell to. That’s when smart marketing practices and collateral bolster your
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Copyright © 2007-2023 Sauce Agency, LLC. All Rights Reserved. View our Privacy Policy and Accessibility Policy.