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by Shawn Karol Sandy, on May 11, 2023 8:47:18 AM

Are you lagging or leading? Let me share with you a bit of my diagnostic process. When I talk with sales leaders or business owners about their sales teams, I ask, “tell me about their performance?” Their response is usually something along the lines of, “Well, we missed our target

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Topics:LeadershipProspectingSmall BusinessData Analytics

by Shawn Karol Sandy, on Apr 12, 2023 11:09:02 AM

We run across this situation quite often. You started a business. You hustled. You busted your behind. You earned trust. You demonstrated experience and credibility. You brought in the customers and your business took off. But at a certain point, you spent less time selling and more time “doing” and

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Topics:RevOpsLeadershipSales StrategySellingCompany CultureSmall Business

by Shawn Karol Sandy, on Dec 11, 2022 2:52:00 PM

This past week, I’ve been evaluating some options for a client to pair the outside sales team we’re building with an inside sales team to do heavy prospecting and lead generation for one of the product areas that has a very large prospect base. If you’ve been on the internet

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Topics:B2B SalesProspectingProfessional DevelopmentCommunicationSales StrategySellingSmall Business

by Shawn Karol Sandy, on Nov 13, 2022 3:38:00 PM

I am constantly looking around, trying to identify the “selling” moments that happen in everyday transactions and interactions—big and small. Trying to articulate the good, the bad, and the really terrible, because most selling exchanges are not clearly defined moments that each party is privy to—rather, they are small, natural

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Topics:CommunicationSellingSmall Business

by Shawn Karol Sandy, on Nov 6, 2022 2:31:00 PM

I’ll admit, I’ve done it before. In my sales career, I’ve been frustrated and tried to get a buyer to respond with something compelling but in my haste, I’ve sent the “Just Checking In” email. Have you received one of those? Or sent one? Hi Bill, How’s everything going? I’m

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Topics:B2B SalesProspectingCommunicationSales StrategySellingSmall Business

by Shawn Karol Sandy, on Oct 2, 2022 3:17:00 PM

The question I ask sellers and business owners most often is: “What’s the biggest obstacle to where you are now and achieving your sales goals?” What does your gut tell you is the most popular response? What would you say? Here are their answers in descending order: 3rd most common

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Topics:Professional DevelopmentCommunicationSmall Business

by Shawn Karol Sandy, on Sep 25, 2022 2:17:00 PM

In an interview by Paul Watts for his show Sales Reinvented Podcast he asked me, “What’s one thing you wish you knew earlier in your sales career?” My answer: “I wish I would have known to be more hardcore at pre-qualifying.” Yup. Pre-qualifying prospects is critical and when I think

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Topics:Professional DevelopmentSales StrategySellingSmall Business

by Shawn Karol Sandy, on Sep 18, 2022 1:34:00 PM

I’m following up on last week’s post, The Power of Feedback with my promise to show you: The Biggest Mistakes We've Found When Coaching You On Sales Phone Calls We use call recording as a powerful way to help sellers improve their skills. This process is incredibly effective at assisting

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Topics:ProspectingCommunicationSales StrategySellingSmall Business

by Shawn Karol Sandy, on Aug 28, 2022 9:45:00 AM

By the time a business hires me to assist with the sales program, they’re pretty frustrated. They’ve had sales growth and sales success but can’t seem to replicate or scale those efforts with sales hires. If this feels painfully familiar, you’re not alone. But it doesn’t mean you’re in good

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Topics:LeadershipProfessional DevelopmentCompany CultureSmall Business

by Shawn Karol Sandy, on Jul 2, 2022 3:45:00 PM

I can usually diagnose problems pretty quickly. I work hard to do so because of that whole “time is money” theory. I like to think it’s a combination of listening, experience, perception, and intuition that makes me a keen consultant. Like a bloodhound for revenue issues —but one who loves

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Topics:B2B SalesLeadershipProspectingProfessional DevelopmentCommunicationSales StrategySellingSmall Business

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