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by Kim Garmon Hummel

With the age of the internet, we’ve all become self-diagnosing doctors with medical degrees from Google, right? We are able to search out our symptoms and try to self-medicate, self-prescribe...maybe even self-destruct. When we finally seek out medical help we’ve either worked ourselves into a tizzy about the “worst case

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Topics:Sales EnablementCompany CultureSmall Business

by Kim Garmon Hummel

Quick! Think of a time you encountered a logo design for a company that offers something you needed and thought: “Huh? What a weird choice… what does that even mean?” It was a seemingly random concoction of shapes and colors that didn’t say anything about the brand (or if it

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Topics:BrandingCustomer ExperienceCompany CultureEmployee ExperienceBrands That BeckonData That Drives

by Kim Garmon Hummel

Got a little downtime in the next few weeks? It could be the perfect time to do some deep thinking about your business—away from the day to day grind of people, customers, orders, and operations—time to think and work ON the business for a change. Team Sauce is doing the

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Topics:LeadershipCompany CultureAccountability

by Kim Garmon Hummel

This is for all you business leaders out there. What are people saying about the user experience that goes with your organization? Notice I didn’t say “what are your customers saying” because, although Customer Experience is usually our first thought, growth-driven leaders understand that building intentional experiences for customers and

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Topics:RevOpsCustomer ExperienceCompany CultureEmployee ExperienceGrowth Driven DesignBusiness DevelopmentMoments That Matter

by Kim Garmon Hummel

If you ask us, there’s no such thing as too much experience, knowledge, or expertise. (We’d also add caffeine to that list, but that’s beside the point.) Case in point: our recent merger under the name Sauce Agency. As a combination of The Selling Agency and Sauce Marketing, Sauce Agency

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Topics:RevOpsCompany CultureGrowth Driven DesignMoments That MatterRead

by Kim Garmon Hummel

Customers want two things in a transactional relationship: to get what they paid for and to be treated like a person. Treat your customer like a number on a spreadsheet and that’s exactly how they’ll treat you. Before you know it, they’re out the door and buying from a different

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Topics:Customer ExperienceCompany CultureRead

by Kim Garmon Hummel

What is sales alignment? Sales alignment is sales sharing. It’s all about communicating clearer, strategizing together, and setting goals. That way, all of your teams are on the same page and work towards a common, unified mission. Sales alignment can help your business close more deals, build stronger marketing and

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Topics:HubSpot CRMSales EnablementCompany Culture

by Kim Garmon Hummel

As someone who knows Generation Z, or Gen-Z, well, I understand what makes them tick. Maybe you’ve tried to figure Gen Z out and just sort of keep doing what you’re doing and hoping it works. Or, you’ve completely revamped your strategy and approach to market to a similar, yet

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Topics:Inbound MarketingCustomer ExperienceCompany Culture

by Kim Garmon Hummel

Growing has its pains. Sales enablement eases them. We know how difficult business growth can be. It’s why we work with clients of all sizes to identify and implement strategies to grow smarter. The goal is to make business growth as painless as possible! After all, you have a business

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Topics:RevOpsHubSpot CRMSales EnablementCompany Culture

by Kim Garmon Hummel

Think of sales and marketing as the gasoline and lubricant to a car engine. A healthy sales department fuels the entire company to grow and prosper. But without an aligned marketing team, your sales department has no one to sell to. That’s when smart marketing practices and collateral bolster your

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Topics:RevOpsHubSpot CRMSales EnablementCompany CultureRead

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