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by Shawn Karol Sandy, on Apr 23, 2015 9:42:53 AM

Selling to the small or mid sized business owner? That’s about as easy as pinning Jell-O to a wall, right? Business owners have 4,329 priorities in front of you, so how does a sales pro sell to the small and mid sized business? With the sheer volume of opportunities, small

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Topics:Sales StrategySales TrainerBusiness OwnerGrowing Small Business

by Shawn Karol Sandy, on Apr 16, 2015 10:36:00 AM

In the last post, we talked about how to make your sales presentations better—improving the focus of the content and delivery. This week, using more examples from our clients, we present a more specific context of your proposals—a mistake that’s made quite often when we listen to sales pitches which

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Topics:B2B SalesCommunicationSales StrategySelling

by Shawn Karol Sandy, on Apr 10, 2015 3:36:38 AM

Did you ever have one of those terrible professors or teachers in school—the ones that droned on and on about chemistry or Shakespeare or whatever? The ones that sucked all the enjoyment out of the topic, put you to sleep or or left you feeling like you wasted your time?

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Topics:ProspectingProfessional DevelopmentSales TrainerAccount ExecutiveBuyersBuyer Journey

by Shawn Karol Sandy, on Apr 2, 2015 3:18:00 PM

Seems like a weird question I’d ask in a “professional” setting, right? I mean, unless you’re a 3 year old or a perhaps an inebriated frat pledge at a Toga party (do they still have those?) you’ve probably never walked out the door without your pants. But perhaps you’re doing

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Topics:Professional DevelopmentCommunicationSales StrategySelling

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