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by Kim Garmon Hummel

When brand awareness (aka demand generation) is low, most businesses turn to social media channels as their tool of choice. And let's be real here, it's a smart move. Social media channels help you reach your audience and put your business in the social spotlight. But, and this is a

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Topics:Professional DevelopmentGrowing Small BusinessEntrepreneurSocial Media

by Shawn Karol Sandy

If you’re an innovator, builder, game changer, entrepreneur, promotion seeker or department of one, it can be lonely trying to forge new paths. No one can share your burdens directly—even with empathy and support in your work, it can be a hard and isolating journey filled with doubt, sacrifice and

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Topics:LeadershipCommunicationCompany CultureGrowing Small BusinessEntrepreneur

by Shawn Karol Sandy

There are a LOT of articles swirling around us on LinkedIn, Twitter and Facebook about the traits of successful people—what they eat for breakfast, how much they exercise, what kind of vacations they take . . . but what do successful people do to become more successful? This list is

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Topics:Professional DevelopmentSales TrainerGrowing Small BusinessEntrepreneur

by Shawn Karol Sandy

How do you handle competition? If you’re the market leader or have a nice slice of the pie, you’re always on the lookout for the challenger. But what does that look like? Are you always looking over your shoulder, trying to keep one step ahead or out in front? How

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Topics:LeadershipProfessional DevelopmentSales StrategyEntrepreneur

by Shawn Karol Sandy

I know this title might put some peoples’ undies in a bunch, but hear me out. I think we need to dump the collective term, “Mompreneur,” as it’s getting used, abused, and sliding down into the depths of what I think is now an excuse used by some women starting,

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Topics:LeadershipGrowing Small BusinessEntrepreneur

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