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by Shawn Karol Sandy

If you’re looking for great competitive advantage in your selling efforts, this practice will help you convert more prospects to customers and attract your ideal buyers: Sell to real people, not robots. Seems kind of obvious, right? But in our zeal to mechanize the sale process so we can pave

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Topics:Professional DevelopmentBuyer PersonaSales TrainerStories That SellSystems That ScaleMessagingBuyers Journey

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