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by Shawn Karol Sandy

Over these past few weeks, I’ve had strong reinforcements of my core beliefs about sales training: Most of it needs to be undone. I see proof every day that sales onboarding is upside down or backwards. I see sales training that is hype, technique and manipulation-based vs skills focused. Much

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Topics:ProspectingProfessional DevelopmentCommunicationSelling

by Shawn Karol Sandy

Potatoes, Eggs, Bacon, Croissant, Orange Juice, Dolphins. See what I did there? Your brain started looking for a pattern: Food, Breakfast Foods…then, BAM. Disruption. Want to Get Someone’s Attention? Disrupt Patterns and Expectations Our brains are—say it with me now—FUTURE PREDICTION MACHINES and we’re constantly surveying and assessing for what

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Topics:ProspectingCommunicationSales Strategy

by Shawn Karol Sandy

I helped a friend out a few weeks ago. She has built a team of salespeople underneath her in a business that sells global products made by artisans paid fair wages. The organization commits the profits heavily to humanitarian efforts around the world as well. Her team members are NOT

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Topics:B2B SalesProspectingCommunicationSales StrategySellingSmall Business

by Shawn Karol Sandy

Have you ever done the “Sales Walk of Shame” back to your car in the parking lot after realizing you just lost a sale and thought, “What in the world happened?” You didn’t see that coming. You thought things were looking good for you. Your buyer said things were going

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Topics:B2B SalesProspectingProfessional DevelopmentCommunicationSales StrategySellingSmall Business

by Shawn Karol Sandy

Probably one of the most frustrating scenarios in sales is when you have a conversation or exchange with a prospective customer, follow up with a brilliant email containing a meeting request, information, or pricing, et cetera, and then—nothing Your Follow-Up Flopped! Why didn’t they respond? Why haven’t they replied? I

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Topics:ProspectingProfessional DevelopmentCommunication

by Shawn Karol Sandy

I often joke about tattoos I would get—if I were the tattoo-ing sort. There are 5 or 6 phrases I use so regularly. They’re soundbites that are recurring in most of our training sessions and after a while, my sellers can repeat them back to me like audience members that

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Topics:ProspectingCommunicationSales StrategySmall Business

by Shawn Karol Sandy

This blog is a CHALLENGE to you. If you’re reading it on a Monday, make something BIG happen by Friday ! I did a double take when I read this statistic on Jill Konrath’s blog, citing a piece of research from LinkedIn “Win rates multiply up to 4 times when

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Topics:ProspectingCommunicationSales StrategySelling

by Shawn Karol Sandy

I will admit I’d like to see your face right now after reading this title. It wasn’t intentionally click bait but when sitting in a client’s office and discussing his sales process, he wrote on his whiteboard: Prospecting Research Call/Connect FU He immediately realized his abbreviation for "follow up” looked

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Topics:Customer ExperienceProspectingSales StrategySales TrainerSales Coach

by Shawn Karol Sandy

How do you feel about negotiation? For most of us, if we had to describe “negotiation” we imagine the back and forth pull and tension we’ve felt when buying a car or a house. And most sellers don’t love negotiation either—the fine line between giving away your margin or having

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Topics:Customer ExperienceProspectingProfessional DevelopmentSales Strategy

by Shawn Karol Sandy

Here’s another peek into what it’s like to work with me and Sauce Agency. There are no magic tricks. No silver bullets. No one size fits all sales training. No quick fixes to improving sales results. Every business is different but many of the problems with Sales Team’s performance can

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Topics:B2B SalesProspectingCommunicationSales StrategySelling

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