In the previous post, we outlined the 4 Stories Your Business Must Share and promised to give you some help this week on building your key business stories. Stories are how we connect and relate to people and with all our various media and communication channels, knowing how to craft

When was the last time you heard a great story? Did you throw your head back and laugh? Wipe a little tear from your eye? Remember when you had that similar experience? Stories are the heart of how we communicate. Movies, TV shows, books, songs—we love to relate to each

The Universe MUST have been telling me to write this blog post this week. Surely it is a sign when I look back at my week and can count 1 face to face meeting, 2 phone calls, and 9 (yes nine) emails—all with sales messages intended for me to either

The majority of communicating with another human being is about persuasion or compelling them to act, perform, respond or engage in our desired choice. Yes, that pretty much sums up selling. So, it’s no surprise to those of you who know how I feel about improving the way we communicate

I met this delightful woman the other day at a Chamber Event. She was new, I was new...we bonded over the rather odd entrée selection at the buffet: fried catfish or grilled catfish. If you didn’t like catfish...um, you’re SOL, I guess. This is the South and all, but it