Kim Garmon Hummel

Our very own Sauce Boss, Kim Garmon Hummel was featured in this week's Memphis Business Journal. As part of the List of Lists series, Sauce Marketing was featured as one of the top Advertising Agencies in Memphis. That part was cool. But the coolest was seeing a full page article

Breaking Down Strategy for Growth-Driven Design Welcome back to class! We’ve already talked about why we have transitioned to Growth-Driven Design (GDD) and away from traditional web design; it’s a way to #GrowSmarter! Less risk, faster build, taking advantage of real user data to boost that user experience. Remember all

We all make mistakes, that’s just part of being human. But if you’re making these marketing mistakes, you might be doing your company more harm than you are good. The good news is, fixing these mistakes is pretty easy and will yield incredible results when remedied! Let’s get you and

If you're reading this, there's a good chance you're familiar with Growth Driven Design (GDD) or perhaps, you're here because you're looking for information about what it is. Just in case it's the latter, here's a link where you can learn more about Growth Driven Design. Okay, so you've continued

Let’s face facts: having an online presence for your business is an absolute must. Without a website, your opportunities to spread awareness and build your clientele base is seriously limited. When faced with designing a website, many immediately think of how time-consuming and frustrating the process can be—not to mention

That sounds asinine, doesn't it? Well, it's not... Here's the trick...Stop selling and start HELPING. You might be thinking, "but Kim, help is a 4-letter word in sales?!?" (You might also be wondering what becoming a LION has to do with anything, and I'll get to that later in the

In case you've been living under a rock and haven't heard, Instagram is a big deal. Since its beginning in 2010, Instagram has grown exponentially, boasting 300 million users (75 million of whom use the app daily), 90% of whom are under the age of 35. Additionally, users spend an

"Let's grab coffee" was the subject line of the message I received on LinkedIn. The sender wrote, "I'm new to my position here at XYZ Company, I saw your profile and hoped we could get to know one another." Since coffee happens to be one of my BFF's, and since

Humans have told stories, wanted to hear stories, and wanted to do things worthy of having their stories told for as long as we can track a record of human existence. From cave paintings to emojis and the great novels in between…we’re sharing our stories. It’s part of the way

First, I must apologize to those of you who were expecting this post last week. We had an amazing opportunity come our way and I wasn’t able to sit down and write last week but, as some would say, better late than never, right? So, as promised, I’d like to