A website is the single most important sales and marketing tool your business can have. But what is it worth? How much does it cost or better yet, how much should it cost for your business to get the most out of it? The cost of a website is a

We’re half-way through 2020 and if you haven’t refreshed your website for the new century, you’re likely missing out on web design’s latest, most exciting trends. There are trends to follow in every industry, the fashion industry being the most notable, but none seem to reinvent themselves quite like the

If you haven’t moved your business online yet, I guarantee you’ve thought about it. Sure, if you’re not the most tech-savvy or don’t know where to begin, the task may seem daunting. This message is for you: take the leap and do it now. While there are hundreds of reasons

A logo is the visual manifestation of a brand’s identity. It’s often the first exposure to your brand a consumer will have and will affect how they feel about your company, adding to whether or not they want to do business with you. That’s why it’s so important to design

If you’re new to the world of digital marketing or have been thrown in abruptly due to the pandemic, the prospect of choosing what digital tools and software to use may be overwhelming. With a huge variety of choices at your fingertips and new ones popping up everyday, it can

The most iconic brands have one thing in common: keeping true to their brand identity. One of the most common and most crucial is the all-powerful logo. A logo is the most influential image a brand has. Your logo’s design has a huge effect on how customers and clients perceive

When it comes to the content on your website, delivering the right message to your consumers is paramount in winning them over to your products or services. Boasting great content on your website determines the success you will have online—design, visuals, videos all come secondary to selling your brand to

A landing page is a page with one purpose: to convert visitors into leads. Unlike a traditional webpage, a landing page removes all distractions, including the navigation menu, links to additional information and even Calls to Action (CTAs) to other content. This allows you to guide the visitor to what

Your Website Design Process Shouldn’t Feel Like a Bad One-Night Stand That’s right. I said it. So many teams out there cringe when it comes to the announcement that they’re about to rebuild their website. Why? Because they go through a ton of work, buy all the drinks, talk it

Breaking Down Strategy for Growth-Driven Design Welcome back to class! We’ve already talked about why we have transitioned to Growth-Driven Design (GDD) and away from traditional web design; it’s a way to #GrowSmarter! Less risk, faster build, taking advantage of real user data to boost that user experience. Remember all