Kim Garmon Hummel

With the age of the internet, we’ve all become self-diagnosing doctors with medical degrees from Google, right? We are able to search out our symptoms and try to self-medicate, self-prescribe...maybe even self-destruct. When we finally seek out medical help we’ve either worked ourselves into a tizzy about the “worst case

In the last blog I asked you if you had a strategy to grow your business and after making you feel a little queasy, I promised to help you out with 4 steps to building an effective sales strategy. Selling more is a sales strategy and planning and executing, measuring

When it comes to marketing, building a strategy that relates to your brand identity and customer base can truly set you apart from the competition. Strong marketing campaigns that innovate and elevate a customer’s experience with your brand help to engage new customers and create longevity. Becoming an iconic brand

At Sauce Agency, we know how important it is for B2B teams to stay ahead of the curve, and HubSpot’s new Breeze AI tools are here to make it easier than ever. HubSpot's latest releases are all about making things easy, fast, and unified, enabling your sales, marketing, and customer

Prefer to listen to this post? Press Play above! Imagine this: you’re sitting in a meeting with your team, brainstorming ways to land that dream client you’ve been eyeing for months. You know the one—they’re the kind of client that would take your business to the next level. But here’s

Prefer to listen to this information? Press Play above! If cash flow is the fuel that keeps the engine of your business going, data is how you keep the fuel flowing into your business. Data is a differentiator – it always has been and now that we’re in the digital

Prefer to listen to this information? Press Play above! As a small business owner in the business-to-business sector, you've likely experienced the thrill of watching your company grow from a promising startup to a thriving enterprise. Whether you're in IT services, manufacturing and distribution, commercial janitorial services, or restaurant equipment

Prefer to listen to this post? Press play above! Not too long ago, I was working with a client, a mid-sized B2B company, who was initially resistant to the idea of setting up lead scoring in HubSpot. They were confident in their traditional methods of lead qualification and didn’t see

To thrive in today’s competitive market, leveraging your HubSpot CRM to its fullest potential is crucial. HubSpot offers a wide array of features that, when utilized effectively, can streamline your operations and increase your team’s productivity. Here, we outline ten strategic ways to use HubSpot more efficiently, complete with actionable

In today's digital landscape, your website is a lynchpin in your overall business success. And while it's tempting to choose the platform with the lowest barrier to entry in terms of cost, the features you'll need to understand your audience and make the right decisions about what to do next