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by Shawn Karol Sandy, on Oct 30, 2022 9:56:00 AM

When is the last time a stranger surprised you? Made you stop in your tracks, jerked you out of your “zone” and piqued your interest? Every once in a GREAT while, I get a cold call from a sales pro that really makes me stop and listen for at least

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Topics:B2B SalesProfessional DevelopmentCommunicationSales StrategyRead

by Shawn Karol Sandy, on Oct 23, 2022 3:35:00 PM

Dear Salesperson, It’s time for a heart-to-heart. I do appreciate your questions. I do. But I find myself giving the same answer over and over and over: “How do I get buyers to listen to me? I can’t seem to get their attention, a callback or response.” Many of you

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Topics:B2B SalesProspectingCommunicationSales StrategySelling

by Shawn Karol Sandy, on Oct 16, 2022 3:16:00 PM

In a previous BrightTalk webinar, I surveyed the audience of sellers and asked, What is your biggest challenge in prospecting? I thought the results were extremely interesting—and they validated what I’m hearing from many businesses and sales pros about their challenges in new business development. Of the 120 live viewers,

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Topics:B2B SalesProspectingCommunicationSales StrategySelling

by Shawn Karol Sandy, on Sep 25, 2022 2:17:00 PM

In an interview by Paul Watts for his show Sales Reinvented Podcast he asked me, “What’s one thing you wish you knew earlier in your sales career?” My answer: “I wish I would have known to be more hardcore at pre-qualifying.” Yup. Pre-qualifying prospects is critical and when I think

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Topics:Professional DevelopmentSales StrategySellingSmall Business

by Shawn Karol Sandy, on Sep 18, 2022 1:34:00 PM

I’m following up on last week’s post, The Power of Feedback with my promise to show you: The Biggest Mistakes We've Found When Coaching You On Sales Phone Calls We use call recording as a powerful way to help sellers improve their skills. This process is incredibly effective at assisting

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Topics:ProspectingCommunicationSales StrategySellingSmall Business

by Shawn Karol Sandy, on Sep 11, 2022 1:27:00 PM

I just came back from a phenomenal sales conference with my peer group, the Women Sales Pros. We have a public half-day conference and then two days of our private group learning and growing through shared expertise. It was my privilege to be tapped for a first-time session of “Cold

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Topics:LeadershipProfessional DevelopmentCommunicationSales Strategy

by Kim Garmon Hummel, on Sep 2, 2022 2:45:00 PM

When your sales team closes a deal with a customer, it’s easy to think that’s the end of this buyer’s journey. The customer purchased what they wanted, and your sales team scored. Everybody wins, right? Time to move on to make a new customer! In reality, sales teams are missing

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Topics:Sales EnablementB2B SalesSales StrategyRead

by Shawn Karol Sandy, on Aug 21, 2022 7:42:10 AM

“They haven’t called me back.” It’s the most common response to “Where are we with prospect ABC?” This response, “They haven’t called me back,” lands with a thud at my feet like a bag of rocks when I hear it from a seller or business owner. I can feel the

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Topics:CommunicationSales StrategySales Trainer

by Shawn Karol Sandy, on Jul 25, 2022 3:29:00 PM

Being an account manager, or a business owner, for that matter, is like being a master juggler—up in the air on any given day are dozens of details on a to-do list that spans customer calls, billing, paperwork, dozens of emails, and meetings, meetings, meetings. It’s hard to fit business

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Topics:ProspectingProfessional DevelopmentSales Strategy

by Shawn Karol Sandy, on Jul 24, 2022 7:20:46 AM

Here’s a new approach to the profession of sales. For years, we’ve seen the reputation of sellers slide into a negative, pushy obnoxious stereotype of the “don’t-take-no-always-be-closing” pushers portrayed in movies such as The Wolf of Wallstreet, The Boiler Room, and Glengarry Glen Ross. Personally, it pisses me off that

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Topics:LeadershipProfessional DevelopmentSales StrategyCustomers

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