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Shawn Karol Sandy

Recent Posts by Shawn Karol Sandy:

by Shawn Karol Sandy

Most of it, anyway, is actually terrible. I write this knowing that it could be confusing since many of you would consider part of what we do at Sauce Agency as “Sales Training.” Hear me out. When I look back at my years as an Account Executive in multiple organizations,

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Topics:B2B SalesLeadershipProfessional DevelopmentSales StrategySelling

by Shawn Karol Sandy

How often do you face a stalled sale or wilted opportunity after you propose a solution? This is a GIANT bummer because we know how hard it is to get a prospect’s attention. We hustle and grit it out to make the calls, emails, and connections payoff with conversations and

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Topics:B2B SalesProspectingCommunicationSales StrategySellingSmall Business

by Shawn Karol Sandy

A while back I was in Washington DC giving a spectacular talk on Personality as a Seller’s Competitive Advantage. Along with my good friend Dianna Geairn, I was invited to speak to the Institute for Excellence in Sales (IES) membership audience and as a mutually beneficial perk, the day before

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Topics:LeadershipCommunicationCompany Culture

by Shawn Karol Sandy

Helping sellers build their super sales skills and moving sales teams to outperform their competition puts us squarely in a category to be “challengers.” Our job is to challenge your status quo—to challenge your mindset, to change behaviors, and to inspire actions. This, as you can imagine, is received differently

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Topics:Professional DevelopmentSmall Business

by Shawn Karol Sandy

Being vocal, visible, and putting your business out there on the internet and social media invites a lot of attention from people selling things. Being that I have made my living, my profession, and my business from selling products and solutions, I am actually quite receptive to sales calls. Beware,

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Topics:Professional DevelopmentSales StrategySales Trainer

by Shawn Karol Sandy

A while back I was in Seattle with my favorite group of women and my favorite conference of the year. The Women Sales Pros gathers for a two-day learning extravaganza every fall and I always walk away dizzy with new ideas to implement and new insights to bring to my

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Topics:Professional DevelopmentSales StrategySelling

by Shawn Karol Sandy

As a salesperson, this is a tough time of year. In addition to being difficult to move business forward during summer, it’s hard not to hyperventilate or get all crunchy when it comes to you taking time off for vacation. What happens if that elusive buyer is finally ready to

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Topics:Customer JourneySales TrainerNon ProfitGrowing Small BusinessEntrepreneur

by Shawn Karol Sandy

It’s presumptuous to think that your customers don’t already have a solution for the service or product you provide. Perhaps presumptuous isn’t the right word. “Naive” maybe? Of course, they already use someone else. Their need doesn’t usually fall into your lap unless you’re strictly an inbound rep responding to

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Topics:ProspectingCommunicationSellingSmall Business

by Shawn Karol Sandy

We talk quite a bit about asking questions in the sales process. Ask better questions. Don’t assume. Listen, don’t tell. And there is one more super-fantastic way “questions” can be the MVP of your sales game. Ask questions about your prospect’s questions. What? I started paying attention to this a

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Topics:Professional DevelopmentCommunicationSales StrategySelling

by Shawn Karol Sandy

Normally, feedback on a stage is a terrible, annoying thing. Audio feedback occurs when a sound loop exists between an audio input and an audio output. That shrill noise is loud and piercing. Performance feedback, however, is a gift. Opportunities to receive feedback on our performance are sometimes designed in

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Topics:Professional DevelopmentCommunicationSellingSales Consultant

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